Welcome to the world of Glo-up Girls - a little #GLO-tivation is all you need to achieve your goals! Glo-up Girls is the newest and trendiest fashion doll brand, with sophisticated fashions, exciting transformations, 25+ surprises and a face mask for YOU and your doll! Glo-up Girls empowers girls to celebrate who they are today and who they are becoming. 25+ FASHION SURPRISES! With Glo-up Girls, you can express yourself through self-care, spa play, manicures, and makeup, and discover surprise fashions, accessories, and magical transformations! Makeover your Glo-up Girls doll from pyjamas to the runway - while pampering yourself along the way. And just like every real girl, each Glo-up Girls doll has a unique personality and style, plus awesome aspirations. So, what are you waiting for? Let's #GLO!